12/31/2023 0 Comments Advantages of rightfont![]() ![]() We also need to think of the importance of the message we are trying to get across and therefore a typeface which is bold and in your face may be the most appropriate. A simple script font can look great on fancy documents such as invitations - but use the same font on a children’s menu and it can not only look out of place, but also may not be readable if there is too much text. For example, can you think of the amount of times you have written an email or sent a text and the words have been misinterpreted? In person, we can use our tone of voice, hand gestures and a simple smile to reiterate the message we are saying - but with flat words on a page, we need a bit more than that. Instead of an image, we use a font as the visual interpretation of the words on the page and this can enable them to be read with the feelings that they are intended. When created in the right way, a typeface should deliver the right emotions to the reader and set the tone that will bring the words to life, whilst reflecting the industry it is intended for. But what is typeface, and what are the different types of font you can use in your work? Our helpful guide on choosing a font can help you to understand how finding the right font can create a strong and powerful message. When you're faced with the minefield of choosing the right font when there are just so many to choose from, how do you choose? And why does it really matter anyway? A typeface can literally make or break a piece of design work, reflecting its own personality into the page. The Importance of Choosing the Right Font By Becky Taylor - Artworker Read time 5 Minutes 22nd August 2018 Why is font important?
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